About us

MIASTORE is an official webstore of Mia-Tuote Oy.


Mia-Tuote Oy is a finnish manufacturer of brands: DanceStar® Collection, and Sportfire® by URHEILUAREENA. All collections are manufactured in Finland using only the highest quality materials. In addition MIASTORE sells other related products.


Established in 1994, Mia-Tuote Oy has grown to be one of the biggest Finnish manufacturers of gymnastics, dance and figure skating wear.


After the fusion with URHEILUAREENA in 2011 Mia-Tuote Oy continues to manufacture Sportfire® by URHEILUAREENA Collection of cycling, rowing, cross country skiing and wrestling wear.

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